
Brand Awareness & Search in the age of AI
I’ve been in SEO for longer than I care to admit. During that time, SEO was–for better or worse–seen as a more reactionary channel.

The AI Boom is Over - Now the Real Work Can Begin
When the hype is gone, we can focus on how to really utilize AI for SEO and Content Strategy.

Year In Review: 2022 Google Algorithm Updates
2022 has been a year of multiple, major updates from Google developers.

ChatGPT, Bard & SEO: Is There a Future for AI Content and Search?
An SEO’s take on ChatGPT, Google Bard, and other AI-generated content.